Does Google understand
your business?
Last verified:
Operator sheets that use this tool — printable, fillable, exports to CSV.
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NAP Consistency Tracker
Same name, address, phone everywhere — Google Business Profile, Yelp, Apple, TripAdvisor, OpenTable, your own footer, your schema. One mismatch and Google starts doubting which one is you.
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Local Keyword × Page Map
Which keyword each page targets, neighborhood modifier, current rank, page H1, schema type. Surfaces cannibalization and coverage gaps.
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Part of Storefront Health — the composite score that pairs this signal with five others on one scorecard.
Schema markup tells Google what kind of business you are — your hours, your type, your location. Paste your URL and see what Google sees.
Powered by Google PageSpeed Insights. Takes about thirty seconds.
Or validate a JSON-LD snippet directly +
Useful when you've generated a schema block (e.g. from Open Hours) and want to verify it before sending to your developer. We deep-link to Google's official validator — your snippet stays in your URL bar, never on a server.
Want the full picture? The industry audits check schema plus speed, booking, mobile, and more.
Save this result to the Workshop so it follows you across devices.
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Every check this tool runs maps to a specific concept in the Library. Two starting points — one definition, one playbook.
Schema markup
JSON-LD, structured data, schema.org
Invisible tags on your page that spell out, in a format Google can read directly, exactly what kind of business you are — "I'm a Restaurant,…
Read the definition ArticleHow to Set Up Google Business Profile for Your Restaurant
A step-by-step guide to claiming, verifying, and optimizing Google Business Profile for your restaurant — categories, photos, menu links, and the settings most owners miss.
Read the playbook