Domain name
Example: A neighborhood cafe buys a short domain it can say out loud without spelling, owns it outright through a registrar on auto-renew, and points it at its host, so the same address sits on its menu, signage, and Instagram bio.
your web address, your URL
The human-readable address people type to reach your site — "rowhousegarden.com". You buy it yearly from a registrar (Namecheap, Google Domains, Cloudflare) and point it at whichever host runs your site.
Why it matters
Your domain is the one piece of your brand that lives on signs, menus, Instagram bios, and printed receipts. Own it outright (not through a builder that "includes" it), keep the yearly renewal on auto-pay, and pick something short enough to say out loud without spelling.
Frequently asked
What is domain name?
Domain name is the human-readable address people type to reach your site — "rowhousegarden.com". You buy it yearly from a registrar (Namecheap, Google Domains, Cloudflare) and point it at whichever host runs your site.
Why does domain name matter for a restaurant?
Your domain is the one piece of your brand that lives on signs, menus, Instagram bios, and printed receipts. Own it outright (not through a builder that "includes" it), keep the yearly renewal on auto-pay, and pick something short enough to say out loud without spelling.
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