Hero section
Example: A neighborhood cafe rewrites its hero section so the first screen states it's a coffee-and-brunch spot in Capitol Hill with a "Book a table" button, answering what, where, and what-now before anyone has to scroll.
the first block a visitor sees
The large top section of your homepage, above everything else. It's the only area most first-time visitors will see before deciding whether to keep reading or leave.
Why it matters
Your hero has about four seconds to answer: what kind of business is this, where is it, and what can I do here right now. If those three answers aren't clear without scrolling, you're losing visitors who were ready to become customers.
Frequently asked
What is hero section?
Hero section is the large top section of your homepage, above everything else. It's the only area most first-time visitors will see before deciding whether to keep reading or leave.
Why does hero section matter for a restaurant?
Your hero has about four seconds to answer: what kind of business is this, where is it, and what can I do here right now. If those three answers aren't clear without scrolling, you're losing visitors who were ready to become customers.
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